Moments of wonder.

The Swarovski crystal worlds of Wattens & Innsbruck

Innsbruck store
In one of the oldest buildings, in the middle of the Innsbruck Altstadt with a look down to the iconic Goldenenen Dachl, you will find the entrance to a dazzling shopping experience and ever-changing installations.

Crystal worlds
In 1995 in cooperation with Andre Heller, in the home town of the Swarovski family in Wattens, the company celebrated its 100-year anniversary with the opening of an extraordinary world of fantasy. In the meantime, international artists such as Simon Costin, Andy Cao, Xavier Perrot, and many more worked to extend the gardens as well as the iconic Swarovski giant and crystal cloud which continue to change with the seasons.